Birdleaf transforms sign up email addresses into rich, actionable insights. We search over 100 services for publicly available information on each email address in a company’s sign up database. Our technology analyses all of the data, calculates trends and classifies each contact. We then provide the company with easily digested analytics, allowing them to get a clear picture of their actual customer types, identify key people within their email lists, and segment their lists for effective upsell and marketing campaigns. Ultimately, Birdleaf gives companies the knowledge and the means to dramatically increase conversion rates. A number of companies such as Lyst, CurrencyFair, VentureBeat, Flybe and Adroll are using the Birdleaf platform to increase their marketing ROI and conversion rates.